LIUBA Redux is a DVD that gathers 4 videos of Liuba, made from 2003 to 2005, expressly reworked for this edition.
The idea of creating a DVD box steams from the intent of making video art accessible not only to the people connected to the art world, but also to everyone who is interested in approaching new trends of contemporary art.
The choice of producing a video with a large circulation has the intent to make young art affordable and usable to anyone who is either intrigued by or interested in it. This implies a courageous and experimental direction: that is to leave the canonical context of art display and the standard rules of collecting and selling.
The edition of 1000 makes the cost of the DVD very low and accessible to anyone, but at the same time, since the DVD is a limited and numbered edition, it can be considered as a collectable object. Therefore, the DVD places itself between the elitism of art collecting and the popularity of a broader diffusion.
Unlike paintings, sculptures, photographs and installations, which can be transformed into a bi-dimensional render of the work, like a printed image or a sketch, the video is only understandable in its temporal and continuous vision. The printed reproduction of video-recordings can intrigue or be enjoyable as another part of the project, but it will never dare to complete the work. This new project has the ambition of filling the gap between creation, production and the user.
LIUBA’s videos come from a long creative process that involves project idea and concept, performance production, interactions of people, places identities, collaboration with specific selected cameramen, editing and direction, which are made by the artist herself. The resulting videos mix together all those elements and it a complementary work of the performance itself.
“I consider my videos like paintings, books and sculptures. I carve them, beginning with hours and hours of shootings as they were a huge marble stock, cutting and selecting piece after piece in order to obtain the final shape.
I paint every single second of the video, deciding colors and combining sequences, in order to arrive to the final pattern. I write chapters and scenes as a story, giving a sense to each step following the other. I mix the music with the intent to give voice to the whole levels of lecture implicit in the work. I often collaborate with musicians asking tracks to work with.
I use only original shootings taken during my performances. No studio shootings or actor interactions are used to edit my videos. What is shown is part of what ‘really’ happened and it’s chance one of the main hero of the work.”
For video works:
Via Volturno 41, 20124 Milano – Italyinfo@visualcontainer.org
© Liuba 2015. All rights reserved
Dedicated to Rossana and Gianni, with gratitude and love